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How many athletes does Wheaties box have?
850 athletes
Since it first featured an athlete on its box in 1934 — New York Yankees first baseman Lou Gehrig — Wheaties has placed the image of more than 850 athletes on the iconic orange box, 77 of whom were Olympic medalists.
Who were the 7 spokespeople for Wheaties?
By 2016, Wheaties had featured seven official spokespersons: Richards and fellow Olympians Bruce Jenner and Mary Lou Retton; football’s Walter Payton; tennis player Chris Evert; basketball’s Michael Jordan; and golfer Tiger Woods. Find out more at wheaties.com.
Why was Wheaties discontinued?
Nationwide, people are going through Wheaties withdrawal due to a shortage of the General Mills product. In recent weeks, the cereal has been a no-show at a Dresher, Montgomery County supermarket and the nearby Walmart store in Horsham.
Who was the first woman on the cover of Wheaties?
1984: Mary Lou Retton Retton won five medals in gymnastics at the 1984 Olympics in Los Angeles. She was the first woman to be featured on the front of the Wheaties box.
Does General Mills still make Wheaties?
Wheaties Wheaties is having an identity crisis. In the 1960s, the iconic American cereal dubbed “the breakfast of champions” represented nearly 7% of all cereal sold in the United States. Today the General Mills owned brand has dropped to a mere .
When did Wheaties start putting athletes on the front of the box?
In its original form, athletes were depicted on the sides or back of the cereal box, though in 1958 Wheaties began placing the pictures on the front of the box.
Who is the most famous person on a Wheaties box?
Michael Jordan holds the record for most depictions on a Wheaties box, a total of 18 times, followed by Tiger Woods at 14 times. There have been a total of seven spokespersons for the Wheaties brand since 1958, listed here with their date of selection:
How many times has Michael Jordan been on a Wheaties box?
Michael Jordan holds the record for most depictions on a Wheaties box, a total of 18 times, followed by Tiger Woods at 14 times.
How many times has Retton posed for Wheaties box?
Retton has posed for the Wheaties box a total of three times, but her maiden appearance from her medal-hoarding run in 1984 – with her arms held up high in youthful victory – still stands as an iconic slice of American pride to this day. 1. Michael Jordan